The Worcester Chamber Music Society hired me to write their 2016 fall appeal letter. It took me two hours to craft. Here are the results:
From Fall 2015 to 2016, the number of donors increased from 62 to 72 (16.2%).
In the Fall of 2015, 10 of those donors were new; in 2016, it increased to 13. That may not seem like a lot, but every donor matters — especially when you look at the results!
In 2015, the total raised was $23,579. In 2016, the total increased to $59,429.
What would YOU do with an extra $35,850?
If you want to learn more about how to write Appeals That Work, drop me a line!